The in-cosmetics Asia exhibition will be taking place in Bangkok, Thailand – the heartland of cosmetics in south east Asia – from 2 to 4 November this year. With 64% international visitors in 2009, in-cosmetics Asia is now a truly pan-Asian event and its main draw is personal care ingredients showcased by hundreds of niche and global exhibitors from Arch Personal Care Products to Cognis, DSM and SEPPIC to name just a few.
The show organisers are keen to promote education as a strength, and in-cosmetics Asia provides a highly developed training platform for businesses as it gives visitors the opportunity to enhance commercial, scientific and technical knowledge, whether basic or advanced. Key areas include the Facial Beauty Conference where the hot topics of anti-acne, anti-ageing and skin-whitening will be addressed during a one day conference. Presenting their scientific research and latest findings will be a panel of international specialists from across the world. Always a very popular feature at in-cosmetics – Asia’s sister show in Europe – the Innovation Zone is now launching in Asia, too. With suppliers unleashing their imagination, prepare for innovation, inspiration and possibly a few surprises. Knowing how to capitalise on the latest global and Asian beauty trends is not always easy. Dissecting them for you therefore will be market research and brand experts armed with facts, figures, case studies and invaluable advice at Marketing Trends. Innovation Seminars are 20 minute sessions that will give attendees first-hand knowledge of the products that have been launched recently or are about to hit the market in Asia. Brief but packed with information, they will cover key technical aspects including formulation. For information on visiting or exhibiting at the show, log onto www.in-cosmeticsasia.com