IMCD Group has been appointed as an exclusive distributor for BioAktive Specialty Products in China. As an exclusive distributor and agent, IMCD will represent BioAktive’s range of natural active ingredients in the mainland China market.
IMCD China, with a strong domestic sales team in cosmetics and personal care, will be leading the promotion of BioAktive products in China. BioAktive’s Omega Power range, a range of natural, cold pressed and refined seed oils, with an extremely high content in omega fatty acids are the main highlights of BioAktive’s promotion in China. The Omega Power range is unique in the market for its sources and for its versatility in a range of applications for specialty skin care products and will differentiate both BioAKtive and IMCD China in the marketplace. The Omega Power Range is rich in omega acids, nourishing the skin and body. Using nutrients such as omega-3 fatty acids for the promotion of skin health and treatment of skin disorders is a novel concept. These bioactive fatty acids have a high safety profile and could potentially be used as an adjuvant or alternative to traditional therapy. “We have been seeking the right partner to penetrate the China market for some time,” says Solomon Matzner, managing director of BioAktive. “We are confident that IMCD’s team has the experience and knowledge we are looking for.”
