Brian Pickel has been promoted to vice president of sales of Floratech. In his new position, Pickel will oversee the day-to-day operations of the sales department and will concentrate on accounts in Southern California, the Northeast, and portions of Europe.
Pickel has been with Floratech since 2003 and was previously a territory sales manager. Floratech markets quality botanicallyderived ingredients to formulators of cosmetic and personal care products. The company’s global distribution channels provide innovative ingredient options to the creators of effective, stable, and functional brand name products worldwide. Included in the ingredient line are natural and oil-free emollients, specialty particles, water-soluble emollients, and innovative jojoba esters. Formulators use these to create superior products in categories which include: skin care, lip care, nail care, and hair care, in addition to colour cosmetics, fragrance, and body wash products.