HBA Global has appointed Emanuela (Ema) Treneva as its new international sales director. Based in Paris, Ms Treneva will provide sales outreach and customer support to European beauty and personal care suppliers.
She will also facilitate relationships with European beauty and wellness organisations, media and pan-European customers. Prior to joining HBA Global, Ema Treneva was international advertising manager for Cosmédias, the former European trade publisher of ICN, Cosmetic News Weekly, Cosmeticnews.com as well as its French-only publications Cosmétique Mag and Cosmétique Hebdo. For more than six years she was responsible for all aspects of the world-wide sales and marketing of these leading media properties. “We are thrilled to have Ema join HBA Global. Her extensive beauty background and engaging personality will benefit our customers in all of Europe,” said Jill Birkett, brand director, beauty and wellness. “Being based in Paris, she will bring a higher level of customer service overseas and help insure that exhibitors and attendees travelling to HBA get the most out of the event and have a good experience.” HBA Global Expo & Conference will take place September 28-30, 2010 at the Jacob K. Javits Convention Center in New York, NY.
