Dr Anand Mahadeshwar has joined ISP as director, global hair care R&D applications and personal care consumer science. A multiple patent recipient who has led product development efforts at global marketing firms such as Unilever and Beiersdorf, Dr Mahadeshwar has overseen numerous projects in laundry detergent and hair care technology.
He has worked with a cross-section of hair care specialists – including prestigious salons, industry thought leaders, and ingredient suppliers – to advance new technologies in the category. In addition to 10 patents he has already received, Dr Mahadeshwar has applied for more than a dozen others and written papers for six international publications in the field of surfactants and particle science. He has also received special recognition by industry and academic organisations. “To bolster our capabilities in this market segment, we needed to gather professionals coming from the finished goods industry who have a strong sense of consumer needs and who have a deep understanding of what it takes to innovate. Anand is a perfect example, and his experience at Unilever and Beiersdorf gives him this insight,” said Claude Dal Farra, ISP vice president of R&D.
