The Dow Chemical Company and Antaria Limited of Perth, Australia, have reached an agreement that will expand the territories in which Dow can market and sell ZinClear IM zinc oxide products, including more than 20 additional countries representing parts of Eastern Europe and Russia, Asia, and the India and Middle East regions.
The agreement became effective on 1 July. “We are very excited to be able to add these geographies to our marketing and distribution territory for ZinClear IM products,” said Jim Gall, sun care strategic marketing manager, Dow Personal Care. “The personal care markets in these countries are experiencing tremendous growth, as consumers are becoming more aware of the need for adequate protection from the sun.” Bruce Cameron, executive chairman of Antaria, said: “Since becoming our exclusive marketer and distributor for the Americas last April, Dow has proven itself to be an excellent company to work with.” He added: “We are pleased with the dedication Dow Personal Care has shown to growing business in the Americas, and the results achieved so far. This initiative, combined with Dow’s extensive technical and marketing resources and strong formulation and logistics support, were critical factors in our decision to award Dow the additional territories.” Derived from zinc oxide, ZinClear IM products offer formulators and brand owners several advantages over traditional zinc oxide products. “ZinClear IM products are distinct in that they provide full-spectrum protection from both UVA and UVB rays, and are non-whitening and non-greasy on the skin, even when incorporated at high levels in formulations,” said Jim Gall. “The versatility and ease of use associated with ZinClear IM products will enable new customers to quickly evaluate it in their formulations, regardless of regional preferences for oil/water, water/oil, silicone/water, or other combinations.”