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LipoTrue opens direct sales channel in Italy

Spanish cosmetic active ingredient producer LipoTrue has opened a direct sales channel in Italy.

LipoTrue’s efforts in the country will be spearheaded by Italy sales manager Francesco Porrini, who previously worked in personal care for Jeen and Bionap.

“This fruitful cooperation with Italian customers will help LipoTrue to continue providing innovative concepts and ideas to the Italian market for the years to come,” he said.

Before now, LipoTrue served the Italian market through local distributor Prodotti Giani.

LipoTrue believes the direct approach will allow it to better understand the specific needs of Italian customers and work closely to develop exceptional products.

“Italy is a market with a rich tradition and passion for high-quality cosmetics. By becoming direct suppliers in Italy, we are able to supply cutting-edge active ingredients and innovative solutions directly to manufacturers and industry professionals in this country,” the Barcelona firm said in a statement.

See more about Lipotrue

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Upcoming Events

PCHi

Shanghai World Expo Exhibition And Convention Center(SWEECC)
20th-22nd March 2024

in-cosmetics Global

Paris Expo Porte de Versailles
16th – 18th April 2024

NYSCC Suppliers' Day 2024

Javits Center, New York
1st - 2nd May 2024

9th Anti-Ageing Skin Care Conference

Royal College of Physicians, London
25th - 26th June 2024

in-cosmetics Korea 2024

Hall C, Coex, Seoul, South Korea
24th - 26th July 2024

in-cosmetics Latin America 2024

São Paulo, Brazil
25th - 26th September 2024

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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