Making Cosmetics, which took place at the Ricoh Arena in Coventry, has been hailed a success by the organisers, Step Exhibitions. The visitor numbers at Making Cosmetics mirrored the increase in the exhibition and seminar content from 2013 – 2014.
Accordingly, there was an 11% increase in attendance (from 930 to 1067).
The seminars at the event proved very popular, with the CTPA Cosmetic Regulation talk having in excess of 170 people in attendance. An article version of the CTPA’s seminar appears in this issue. Other popular seminars included Juliette Goggin’s discussion on the importance of product design for developing successful brands. This seminar offered examples from Juliette’s own experience as a brand owner and gave great insight into the process.
Making Cosmetics presents an opportunity in the personal care and associated markets to get up-to-date information about sourcing, manufacturing and outsourcing products and taking products from concept to consumer. The next event is at the Ricoh Arena from 24-25 March 2015.
