Düllberg Konzentra has developed a new scent profile in the shape of a clear, timeless visual language which eloquently communicates the company’s values and competencies.
The new look will be featured on the redesigned website, a specially developed smartphone version of the site and in the new brochure. “It was time to unveil a modern face that shows our customers at first glance just what it is that makes us so unique,” says Christian Düllberg, managing director of Düllberg Konzentra. The new website and print brochure feature attractive, large-format photos; a dark background gives a clear-cut, sophisticated lookand- feel. The photos play with light and shadow; they depict portraits, impressions from within the company, technical details and stylised images of natural ingredients and products. “Perfumery is something that is very aesthetic, almost magical,” explains Christian Düllberg. “We not only create captivating, fragrant works of art, we also set incredibly high standards in technology, precision and quality. The fact that these contrasts harmonise so wonderfully is captured in our new visual language – and, naturally, in our day-to-day work. We give our customers the space for their visions and at the same time put our expertise at their service to help make these visions a reality.” The clarity of the visual language is continued in the menu structure of the new website. A new feature is the news section, which provides customers and all those interested in the company with information about the latest developments at Düllberg Konzentra.
