Vegan certification: what, why and how

The market for vegan products continues to grow, especially in the cosmetics, beauty and personal care industries. But did you know that there are often ‘hidden’ ingredients and processes that prevent your product from stating its vegan claim? Read on to find out how the Vegan Trademark can help!

With the ever-increasing demand for vegan products, navigating this space can seem especially daunting. Currently, there are no universal legal definitions of the words 'animal' or 'vegan' and therefore any meaning applied is entirely dependent on the opinion of the producer of the material.

While most would agree the end-product is not to contain any materials derived from animal sources and derivatives, it is important to note that the whole manufacture and development of the product overall may not have been considered; this can include processing aids, auxiliaries, any additional raw materials that have been used to produce the components/ingredients and how the materials have been sourced.

This can be a stumbling block for some manufacturers - even the humblest of ingredients, such as an apple, could be controversial depending on the wax used.

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