With consumers becoming more and more critical about the impact that ingredients may have on the environment and on their health, they are increasingly seeking products that are both effective and sustainable. This so-called ‘Cleanical’ beauty trend, which focuses on clean, natural products with proven efficacy is positioned to be a driving force this 2025
Addressing the need for sustainable sun protection
One of the categories most affected by the critical views of consumers is sun protection, seeing online searches for natural sun protection rise steadily.
To satisfy this need, it is key to overcome the limitations of conventional UV filters, both organic and inorganic, to create formulations with high SPF, appealing sensory and improved natural profile. LignoBase is a promising solution for this, achieving significant increases in SPF values of both chemical and physical sunscreen formulations. This effect is a result of its unique chemical structure, which works via different mechanisms in parallel:
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