Lubrizol Life Science describes novel esters that can provide properties such as powder binding, breakage resistance, good pigment dispersion, optimal hardness in sticks and transfer and sweat resistance for colour cosmetics
Bold aesthetics, skin-led sweat-proof formulas, and inclusive colour cosmetics are set to be the driving forces behind makeup trends in 2027. As consumers increasingly seek makeup that empowers them and boosts their confidence, it becomes crucial for the industry to consistently deliver alluring textures and innovative benefits.
However, Lubrizol acknowledges that end consumers often encounter challenges with their makeup products. Compact makeup powders may lack breakage resistance, lipsticks can be too hard or too soft with insufficient payoff, and foundations may fail to provide sweat and transfer resistance.
With this understanding, Lubrizol Life Science aims to assist makeup formulators in meeting consumer expectations by showcasing the key properties of selected Schercemol™ esters within their extensive portfolio as the ultimate emollient solutions for high-performance colour cosmetics.
Log in or register FREE to read the rest
This story is Premium Content and is only available to registered users. Please log in at the top of the page to view the full text.
If you don't already have an account, please register with us completely free of charge.
