Johnson & Johnson faces ‘preservative-free’ shampoo US lawsuit

A class action lawsuit has been filed in a US court against Johnson & Johnson over allegations that it falsely claims one of its Neutrogena shampoo products as “preservative-free”.

The lawsuit, filed by plaintiff Melissa Gonick in a New York federal court, alleges J&J falsely markets Neutrogena T/Sal Therapeutic Shampoo despite it containing citric acid, a known preservative.

Top Class Actions reports Gonick as saying J&J misrepresented the Neutrogena shampoo to “capitalize on consumers’ preference for products with no preservatives.”

“Indeed, the preservative-free cosmetics market has experienced growth, driven by consumer demand for natural and chemical-free beauty products,” the Neutrogena preservatives lawsuit says.

The Neutrogena class action lawsuit notes that the product lists citric acid in its inactive ingredients list, despite being labeled elsewhere as preservative-free.

Gonick filed the Neutrogena class action lawsuit on behalf of herself and others who purchased the Neutrogena no preservatives shampoo.

The report says she would not have purchased the Neutrogena shampoo, or would have paid less for it, if she had known that Johnson & Johnson falsely advertised the product as preservative-free.

The Neutrogena shampoo class action lawsuit asserts claims for violations of New York General Business Law, breach of express warranty and unjust enrichment, the report says.

Top Class Actions notes that last year a federal judge dismissed a class action lawsuit claiming J&J’s Aveeno Baby products were falsely advertised as being made specifically for babies even though they were allegedly the same as adult versions.

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