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Sederma logs onto transparency trend with new Matrixyl website

Croda subsidiary Sederma has launched a website dedicated to its Matrixyl range of anti-wrinkle active ingredients.

The French outfit said the new website aims to "educate" consumers on this type of ingredient borne out of the trend for transparency.

“Consumers want to know what the products they apply contain and how they work. The biomimetic action of peptides is clearly an asset to highlight,” it added.

“Matrixyl being a name known to the general public, this site also makes it possible to reestablish the truth on this type of ingredient and to reassure/convince consumers.”

The website also features a product chooser for consumers to find the right Matrixyl ingredient according to wrinkle types, specific tests, regulations, cellular target, and formulation attributes.

The new website can be found at www.matrixylinside.com.

 

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Upcoming Events

in-cosmetics Global

Paris Expo Porte de Versailles
16th – 18th April 2024

NYSCC Suppliers' Day 2024

Javits Center, New York
1st - 2nd May 2024

9th Anti-Ageing Skin Care Conference

Royal College of Physicians, London
25th - 26th June 2024

in-cosmetics Korea 2024

Hall C, Coex, Seoul, South Korea
24th - 26th July 2024

in-cosmetics Latin America 2024

São Paulo, Brazil
25th - 26th September 2024

IFSCC 2024

Recanto das Cataratas Thermas Resort, Iguazu Falls, Brazil
14th - 17th October 2024

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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