Global speciality chemical company Croda, has revealed new sensory data for its water-in-oil emulsifier, Cithrol PGTL. The ability to create formulations with appealing sensory attributes is key in today’s Personal Care market. A desirable sensory experience not only drives repeated usage, but also helps to portray efficacy – think velvety, rich creams to help care for dry skin and refreshing, quick-break lotions to invigorate.
New sensory data demonstrates that Cithrol PGTL gives the freedom to create formulations with sensories that range from surprisingly light to reassuringly rich, by merely adjusting the usage level. With excellent compatibility and this ability to formulate for a broad sensory spectrum, Cithrol PGTL is the ideal emulsifier to achieve exciting textures for a variety of applications.
"Being able to create an oil-in-water texture yet retain inherent water-in-oil benefits is a great advantage to me as a formulator. It offers me greater flexibility when designing new formulations," said Holly Jones, applications scientist.
Launched in 2018, Cithrol PGTL has already proven to be a highly effective water-in-oil emulsifier, offering outstanding efficiency and versatility, without the need for a co-emulsifier. Cithrol PGTL is 100% biobased (as certified by the USDA BioPreferred Program), Vegan suitable and features on NATRUES’s list of Natural Derived Raw Materials.
