Cargill is partnering with BioHope and Sanrise China, two leading distributors in cosmetic ingredients, to deliver nature-derived, label-friendly and highly functional ingredients to the Chinese personal care markets.
The personal care market has grown rapidly in China, leading the global market with retail sales projected to $22 billion, according to market intelligence agency Mintel.
“China consumers are increasingly looking for cosmetic products based on nature-derived ingredients. In fact, 65 per cent of personal care product launches feature a natural, sustainable claim category,” said Oliver Luo, sales director for Cargill Beauty APAC. “A China-to-China strategy to capture market insight with local partners is essential to delivering on this consumer preference and expanding in this market.”
BioHope, is a significant player in the South China personal care industry with over 25 years’ experience. “The formation of this strategic partnership will enable BioHope to better meet their customer’s needs by adding Cargill’s sustainable, label friendly and nature-derived portfolio to our current services,” said Mr Chen Fufang, managing director of BioHope.
Sanrise is a leading trade partner in the Eastern China region working closely with multi-national personal care ingredient companies with a longstanding business reputation. Sanrise’s relationships with leading brand owners in the Eastern China region will further the ability to meet existing and future consumer needs for nature-derived and responsible cosmetics.
