Colour cosmetics, sustainability, natural ingredients and innovation & science were the focal point of this year’s successful in-cosmetics Global event, as international personal care manufacturers congregated in London to identify the trends and novel ingredients that will help them create inspiring new products.
Over three action-packed days, 8,784 scientists and marketers – from multinational and indie brands – visited ExCeL London to connect with new suppliers, witness innovative ingredient launches and attend educational seminars, workshops and tutorials. More than 100 countries were represented this year, with 72% of the audience travelling from outside the UK, reaffirming in-cosmetics Global’s position as one of the world’s leading personal care ingredients event.
Unveiling insights and discussing issues
Alongside the exhibition, in-cosmetics’ Global trend-led Seminar Programme added to the air of excitement. Dozens of highly respected experts highlighted the latest market trends, from how to use digital effectively through to the complex world of halal beauty and discussed the growing influence of natural ingredients and the K-beauty craze. With Article 50 being triggered just weeks before the event opened, the implications of Brexit was high on the agenda, while manufacturers were keen to identify ways they could target the millennial population.
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