Hair is increasingly being looked at as an equal to skin in terms of needing to be protected from environmental aggressions such as UV and pollution along with the growth of people suffering stress.
In addition, hair has many other stresses specific to it such as colouring, bleaching and extreme temperatures through styling.
Treating hair well begins with using hair products that are designed to cope with an individual’s hair type and hair care needs, and there is no shortage of innovative new ingredients available from the leading ingredient manufacturers.
Here is a selection to help formulators make effective new hair products.
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