Lucas Meyer Cosmetics won the Silver Award of the Innovation Zone Best Active Ingredient with its SWT-7 and also the Silver Award of the Innovation Zone Best Functional Ingredient with Lecigel and its Happiness in a Jar concept at the 2015 in-cosmetics in Barcelona.
SWT-7 is an ultra-high tech active inspired by reconstructive tissue engineering for the treatment of severe burn injuries. With its never-seen-before mechanism of action, it is designed to rapidly give a smoother looking skin, blur the appearance of vertical wrinkles, skin texture, lip contour wrinkles and roughness, and reduce migration of lipstick.
Lucas Meyer Cosmetics has successfully demonstrated Lecigel added value by using various techniques developed by specialists in psychology and neuroscience to scientifically measure the pleasure that this ingredient induces upon application. This unique new data now offers cosmetics brands the guaranteed customer pleasure and ensures the success of future best-sellers.
“We are very pleased with this recognition. It clearly show our areas of expertise in the development and marketing of both active ingredients and functional ingredients. Great team, great work, great achievements,” said Lucas Meyer's Isabelle Lacasse.