The move towards milder formulations is taking off in Asia, according to IMCD business group director, Gabriele Bonomi. Speaking to Personal Care magazine at in-cosmetics Asia, Mr Bonomi said: “More and more there has been consumer awareness regarding this area. Also, more consumers are turning the bottles around to see what the ingredients are in whatever they are buying.”
Another key trend discussed was protecting the skin from pollution, which Mr Bonomi said was showing great potential in Asia. “Europe is relatively pollution-free, but in Asia there are many cities with high levels of pollution.” This creates a real need for consumers to seek out products that offer protection for their skin against the additional pressures of Asian city life.
IMCD was exhibiting at in-cosmetics Asia and promoting the company’s capabilities along with its raw material portfolio. IMCD has a varied product list, including: actives, pigments, preservatives, emollients, sunscreens, rheological modifiers, pigments, solvents, surfactants, emulsifiers, vegetable oils and humectants.
