The HallStar Company has announced a strategic expansion of its natural functional ingredients portfolio with the recent acquisition of the Florasolvs natural esters product line of specialty ingredients from FloraTech.
“Today’s savvy consumers demand the best of both worlds—an assurance of trusted, natural ingredients with functional properties for personal care products,” stated John Paro, president and CEO, The HallStar Company. “Investing in ingredients such as Florasolvs natural esters is a win-win for our valued customers, who want to develop only the most unique products to distinguish their hair and skin care formulations from others in competitive consumer markets.”
Florasolvs esters join a growing portfolio of The HallStar Company’s organically derived products that deliver functional benefits. The Florasolvs series brand bolsters the company’s growing line of products for the naturals segment in the personal care ingredient industry – and strengthens their position to serve the burgeoning market for personal care products featuring renewable natural ingredients. This recent acquisition is one in a series The HallStar Company has completed toward expanding its natural functional ingredients portfolio. In 2011, the company acquired Italy-based B&T Company, a worldwide leader in olive-based performance ingredients for use in personal care products, and BioChemica International, a leading developer of exotic butters and oils.
