Australian botanical extract manufacturer, Native Extracts announces what they describe as a ‘world breakthrough’ in that their advanced ‘cellular’ extraction process stabilises vitamin C for extended periods in an aqueous matrix, redefining expectations in cosmetic product performance.
This breakthrough will have an impact on future directions for products and consumer benefits in the cosmetic, pharmaceutical and nutriceutical industries. Vitamin C is notorious for being highly unstable and dissipates rapidly in solutions. Vitamin C is used extensively in cosmetic and pharmaceutical products for its powerful antioxidant and anti-inflammatory properties. “Independent scientific analysis reports Native Extracts’ advanced extraction process delivers what the cosmetic industry has been waiting for; a natural source of highly stable vitamin C so their products can deliver the full benefits of this superior antioxidant,” said Ross Macdougald, CEO Native Extracts.