When formulating hair colour, blue dyes are one of the most important components because of their ability to provide depth of colour. Vivimed Labs presented Jarocol Blue 15, a unique direct blue colorant for semi-permanent hair dyes, at in-cosmetics Milan.
Jarocol Blue 15 is stable over a wide pH range of acidic and alkaline media and shows outstanding light and wash fastness. In addition, it provides exceptional vibrancy and uptake of colour at low concentrations compared to other direct blue analogues. Easy to work with and having excellent solubility characteristics, Jarocol Blue 15 is a superior choice when formulating hair colour.
Vivimed Labs acquired the UK based company James Robinson, a world leading manufacturer of hair dye intermediates, back in 2008. The following year saw a further acquisition to expand Vivimed’s geographical base, when the US distributor Har-Met International joined the group. On-going investment in state-of-the-art manufacturing and R&D facilities in India, has strengthened the groups expertise in skin and sun care, hair dyes, and colour chemistry.
In 2010, all three companies rebranded under the Vivimed name, coming together as a truly global team. “This is an exciting time for Vivimed Labs”, says Chief Marketing Officer, Louise Crascall. “We have ambition plans for growth, and will drive this with new product introductions - such as Jarocol Blue 15 - to strengthen our existing portfolio. However, Vivimed’s values and principles will still guide us in all we do. We are dedicated to ethical, responsible and sustainable business practices, not only meeting, but exceeding the environmental and product legislation a concerned with the manufacture and the use of chemical for the personal care sector”.
Vivimed Labs has sales and marketing offices in India, China, Europe and USA, manufacturing facilities in India and a team dedicated to REACH compliance based in the UK. To discover how Vivimed can provide solutions to all your skin, hair and oral care requirements, visit us at: www.vivivimedlabs.com
