Dr. Bhuvana Kannan is the independent director and science lead at New Zealand-based Hyperganic Biogroup
Please briefly introduce yourself, your company and your role.
Hyperganic Biogroup is a global leader in active healing, specialising in BioTotarol, a highly versatile multi-functional botanical active with proven antimicrobial, antioxidant, and anti-inflammatory properties.
In my role as independent director, I focus on bringing scientific insights to the forefront to ensure the commercialisation of BioTotarol in the right markets. My work involves bridging the gap between scientific research and practical applications, helping to guide product development, market entry strategies, IP and ensuring that BioTotarol reaches industries where its natural efficacy can make the most impact.
What do you consider to be your most significant achievement to date – whether it’s a specific project, collaboration, or partnership – that has helped shape your professional journey?
One of my most significant achievements to date is staying true to my core value of driving innovation through sustainability. Throughout my career, I have focused on creating high value from low-value byproducts or leveraging biotechnology for meaningful advancements.
A key example of this is my role as the core inventor of collagen nanofiber technology for bioactive delivery, a groundbreaking innovation that has contributed significantly to the field. More recently, my work on the developing applications for BioTotarol, a multifunctional natural active, has continued this trajectory of deep science-based, sustainable innovation.
My success lies in directing the companies firstly by bringing the commercial lens to the team to grow both tangible and intangible assets to add value to the company to secure capital investments.
Secondly by understanding scientific results through a unique lens and identifying the best markets for commercialisation to maximise the product’s impact.
I have had the privilege of collaborating with universities, crown research institutes, and multi-million-dollar businesses worldwide, as well as supervising PhD students in my role as an academic advisor. These collaborations have been mutually beneficial, fostering innovation across multiple sectors and regions. My ability to balance scientific rigor with commercial strategy has shaped my professional journey as a director and contributed to the success of the projects I've led.
What inspires your work, and how do you stay motivated to continue driving innovation in the industry?
What inspires my work is the powerful intersection of science, sustainability, and real-world impact. I am driven by the belief that innovation should not only push the boundaries of what’s possible but also serve a greater purpose—whether that’s improving human health, creating sustainable alternatives, or addressing global challenges through biotechnology.
The opportunity to work on transformative solutions, like developing BioTotarol for active healing or pioneering bioactive delivery systems or bringing new bioactive protein and peptides to the market, is what keeps me passionate about my field.
I stay motivated by constantly learning and exploring new scientific frontiers. Collaborating with multidisciplinary teams, engaging with new technologies, and seeing the direct results of our work in real-world applications energises me. Every successful project, partnership, or breakthrough further fuels my commitment to innovation.
Engaging and receiving feedback from consumers, partners, and the scientific community also keeps me driven. Knowing that the products and technologies I help develop can create a meaningful difference in people’s lives and for the environment is deeply rewarding. The dynamic nature of the biotechnology industry—where science and sustainability converge—keeps me focused and excited to continue pushing the envelope.
What trends do you foresee in the APAC personal care and beauty industry?
I see a few key trends shaping the future of the beauty industry. Sustainability and clean beauty have already taken off, but personalisation and AI-driven solutions are quickly gaining ground. More and more, consumers want products that are tailored to their specific needs.
I expect to see significant growth in AI and data-driven beauty solutions, where technology can analyse individual skin and hair types to offer personalised recommendations and routines. We’ll likely see this expand into virtual try-ons and deeper customer engagement through AI tools.
Another major trend is the blending of beauty, health, and wellness, particularly in the APAC market. Consumers are increasingly focused on holistic self-care, and beauty brands are starting to incorporate wellness into their products by using ingredients that support skin health from within—things like probiotics, adaptogens, and nutraceuticals. This aligns with the global shift towards well-being as a core part of beauty.
Brands that can anticipate and adapt to these trends, especially by integrating science-based, eco-conscious innovations, will be well-positioned for success in the APAC market.
What advice would you give to young professionals looking to make an impact in the APAC beauty industry?
The APAC market is incredibly fast paced, with trends often changing more quickly than in other markets. It’s important to stay curious and always be open to learning—whether it’s about new technologies like AI in beauty or understanding the different consumer behaviors across the diverse countries in the region. Being adaptable and continuously expanding your knowledge will help you stay ahead.
Also, remember that beauty isn’t just about marketing. Responsible brands put science at the forefront. Supporting companies that are science-led and focused on real innovation is key.
Sustainability isn’t just a passing trend—it’s the future of beauty. Learning how to create or promote products that are scientifically sound and environmentally responsible will give you a real competitive advantage.
And never underestimate the power of relationships. The beauty industry thrives on connections, so don’t hesitate to reach out to industry leaders, attend events, and find mentors. Learning from those who’ve been through it can help you avoid common mistakes and open new doors.
Lastly, stay true to who you are and where you come from. Your roots, culture, and background bring unique perspectives that can drive success. Diversity of thought within a team is incredibly valuable, and that starts with embracing your own journey.
What do you hope to achieve in the future?
I want to put my own advice into practice and truly lead by example. My goal is to be a thought leader and trendsetter in the global beauty industry, driving a focus on holistic well-being. It’s no secret that the cosmetic industry, with its ever-changing beauty standards and obsession with trends, has had a negative impact on mental health, regardless of age or background. As a passionate advocate for mental health, I feel a deep responsibility to change this narrative.
I want to educate the next generation to embrace a positive outlook on self-image, helping them understand that beauty isn’t about meeting unrealistic standards—it’s about self-care and well-being.
My vision is to show how cosmetics can be used in a mindful, empowering way that enhances mental health, not harms it. If we can shift the conversation and encourage people to see beauty products as tools for personal well-being, we can start to create a healthier, more balanced relationship with self-image and self-worth.