DSM-Firmenich has taken the wraps off Sunsense3, a range of seven concepts featuring lightweight textures, SPF protection and fragrances that align with current consumer sun care trends.
The company says its 360-degree product line-up that activates all senses of touch, sight and smell to turn UV protection into a daily indulgence.
The range includes: Fresh Sun Lotion Cooling Effect Fluid Lotion 50+; Green Sun - High Protection Fluid Lotion SPF 50+; Energizing sport - Sun cream SPF 50; Energizing Extreme Sport - Sun cream & Odor control SPF 50; Sensual Glow Skin - Shimmer Effect Fluid Lotion 50+; Sun & Fun - Fluid Lotion SPF 50+; Urban Relax - UV Shield Stick SPF30; and Relaxing Day Care Cream Minimalistic SPF 30.
Cutting-edge technology, high SPF protection, and skin-nourishing ingredients are at each of the seven Sunsense3 concepts, backed by strong sustainability credentials.
This is the first synergistic collaboration of perfumery & beauty, combining DSM-Firmenich expertise in personal care and fragrance.
“With Personal Care’s expertise, reputation, and unrivalled UV portfolio along with Perfumery’s leadership and craftsmanship for scents and fragrance technologies, this opens new opportunities for sensory innovation, allowing us to deliver lightweight textures, invisible SPF protection, tangible skin benefits and captivating fragrances,” said a spokeswoman.