Brenntag is showcasing its ‘Look Good and Feel Good’ beauty and personal care solutions at this week’s PCHi (Personal Care and Home Ingredients) trade show in Shanghai, China.
The German firm is joining forces with Shanghai Saifu Chemical Development Co., which Brenntag acquired in June 2023.
The companies are focusing on key ingredients and formulations that deliver sustainability, health and wellbeing to consumers, backed by the company’s global technical expertise, tailor-made formulation, and applications.
“We are thrilled to join forces with Saifu to showcase our solutions at PCHi for the first time,” said Francois Bleger, global president of beauty and care, and president of Brenntag Specialties Asia Pacific.
“This collaboration epitomizes the philosophy of 'stronger together,' and we are excited to serve our global suppliers and address the unique demands of the Chinese market,” he added.
Saifu general manager Yu Tao said: “We are embracing the changing dynamics of the personal care market and the increasingly personalized demands of consumers by delivering solutions that align with market needs.
“This exhibition serves as an invaluable platform for fostering dialogue, understanding customer requirements, and exploring diverse collaborative opportunities.”
