The organiser of Making Cosmetics has revealed what visitors can expect at the tenth edition of the trade show in Milan next month.
More than 190 professional exhibitors from the cosmetic industry will attend the event, which takes place on 22-23 November, focusing on the latest ingredients, formulations and scientific innovations.
To celebrate the tenth anniversary of the show, there will be a charity auction of a work by Rafka (pictured), a distinctive artist who has developed a profound knowledge of pigments and cosmetic raw materials.
In remembrance of Florian Weighardt (1967-2016), one of the founding organisers of Making Cosmetics, the auction will raise funds for the training of a student at Ghislieri College in Pavia in biomedical research.
Another new feature is the revamped Emotional Making 2.0, a journey into scent culture, presented by journalist Annalisa Betti from Beauty Test.
Experts from the Italian Perfumery Institute, Farotti and CFF Creative Flavours & Fragrances will participate.
Active Box, together with Pink Frog and Creasens, will explore the conscious and unconscious impact of fragrances, the incorporation of active ingredients and raw materials in perfumery.
Also new is Green Focus, a dedicated conference track focusing on responsible beauty, the role of packaging and water during the production and the engineering in support of optimization and sustainability of solar products.
The conference will be hosted by Barbara Olioso of The Green Chemist Consultancy.
Other novel features of Making Cosmetics 2023 is the iTech Lab, which will entertain R&D professionals with live demonstrations of specific innovative and revolutionary machinery in processing, mixing and production systems.
Meanwhile, the Lab Focus stages a live laboratory where some exhibitors will demonstrate the efficacy and application of some innovative ingredients by creating a semi-finished product, from an emulsifier to a foundation.
The lab will be supervised by the expert team of formulators from Laboratorio Cosmopolita, the equipment is kindly donated by Kinematica.
There will also be a two-day conference organised by the scientific partner SICC, The Italian Society of Chemistry and Cosmetology, in collaboration with Teknoscienze.
The lectures will feature important speeches by representatives of leading industry associations.
These will include TechFocus seminars, which offer an opportunity for R&D professionals and formulators to learn about the latest advances in ingredient development, formulation techniques and innovations directly from the experts mastering them.
Free registration for Making Cosmetics, which takes place at Allianz MiCo Congress Centre, can be found at https://booking-event.it/event/visitatore-makingcosmetics-in-vitality-2023.