in-cosmetics Korea organiser expects bumper crowd for Seoul show

RX, the organiser of in-cosmetics Korea, has revealed advance registration for the 2023 edition of the Seoul trade show is 34% ahead of last year.

The event, which takes place on 12-14 July at the Coex Convention & Exhibition Centre, is anticipated to be the biggest on record.

More than 200 leading personal care ingredient suppliers and over 9,000 attendees from South Korea and across the world are expected.

This year’s show has been boosted by the introduction of a new Country focus – Japan segment that will take a deep dive into the J-Beauty market.

Attendees will have the opportunity to meet Japanese suppliers face-to-face and explore their ingredients, formulations and trends.

The focus includes live ingredient demonstrations in the dedicated Japanese Pavilion, an exclusive keynote session from Shiseido Japan, and dedicated technical seminars where leaders in J-Beauty including Nikko Group, Ajinomoto Health Supply, Seiwa Kasei, TriBeaute and more are set to host sessions.

Also new for 2023 is the Natural Extract Zone, which will welcome natural extract and essential oil suppliers from across the South Korea market and beyond, including Shebah Biotech, Metrochem Co. SIDBIO, Micophyt, Plantus, JC Buck and Florihana.

“As Korean cosmetic products and K-Beauty continue to rise in popularity amongst consumers worldwide, in-cosmetics Korea has an advantageous position to highlight the cutting-edge innovations happening behind the scenes," said in-cosmetics Korea director Sarah Gibson.

“With a special country focus on Japan’s historic progress in this space, and the lifting of travel restrictions, we look forward to introducing this year’s show which is anticipated to be our biggest year – 34% up on 2022 and growing,” she added.

For more information and to register to attend, visit here.

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