Is leadership the secret ingredient of cosmetic innovation?

Valentina Lorenzon, a London-based strategy consultant specialising in leadership and business management, and Swiss independent scientist Greta Faccio explore the deep, sector-specific relationship that exists between leadership and innovation in the cosmetic sector

The cosmetics industry is notoriously fast-paced and deeply rooted in its customers’ ever-changing and emotional decision-making. It goes without saying that innovation has not only deep implications for businesses and the way they are managed, but poses also questions on which strategies leaders need to adopt to foster long-term growth.

Moreover, it prompts reflection on how a focus on innovation translates into a leadership style that encourages the successful achievement of a company’s strategic goals.

Innovation and industry disruption rooted in heritage

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