Sales of 2-Phenylethanol will likely exceed $370m in value by 2028 worldwide driven by sales in personal care and other sectors, according to Global Market Insights.
The ‘Top 3 Trends to Transform 2-Phenylethanol Market Forecast Through 2028’ report found rising growth will come from booming demand for natural products, potential in the pharmaceutical sector and rising adoption in the food & beverages sector.
2-phenylethanol is a honey-tasting compound that has a pleasant floral odour and is abundantly found in a wide variety of essential oils and fermented foods.
It is used as a common ingredient in flavours and perfumery, mainly in scenarios where the smell of rose is desired.
This substance can be easily produced from the microbial synthesis of glucose or glycerol; it can also be produced by extracting essential oils from several flowers, including hyacinths, roses, and jasmine, as well as through biotechnological routes.
“As the compound can inhibit the growth of various microorganisms and fungal species, it has grown popular as an additive in cleaning, antiseptics, preservatives, and personal care products,” said Global Market Insights.
“The rapidly growing preference for aromatherapy will further favour product penetration in the long run,” it added.
