Cellular Goods has launched an industry-backed petition to invite Google, Meta and other social media companies to remove the ban on the sale and advertising of cannabidiol (CBD) and cannabigerol (CBG) on their platforms.
The UK wellness company, backed by David Beckham, said the ban is “strengthening misconceptions around CBG and CBD, and hampering the public’s ability to access verified information about them, making it more difficult for consumers to make informed purchasing decisions and learn about their wellness benefits”.
Cellular Goods says there is a “growing body of scientific and anecdotal evidence has shown that CBD and CBG have a variety of wellness effects”.
The company’s ‘Cannabinoids for the Prevention of Aging’ white paper, it adds, has shown "CBG has a host of antioxidant and anti-inflammatory properties that make it an ingredient with immense skincare potential, preventing visible signs of aging caused by UV-light exposure and inflammation.”
Cellular Goods has launched the petition in partnership with seven leading companies: Chanelle McCoy Health, Apothem Labs, Clearly Brands, Voyager Life, Kloris, Daye and CiiTech.
Anna Chokina, chief executive of Cellular Goods, said: “Through this industry-backed petition we are inviting leading technology and social media companies to remove the blanket ban on the sale of CBG and CBD.
“Not only will this support the industry’s growth, but it will also enable the industry to raise awareness so that more people can take advantage of their wellness benefits.”
The petition can be found here: https://www.change.org/p/stop-the-ban-on-advertisement-of-cbg-and-cbd-products-on-social-media-and-search-engines