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Symrise enters JV with Groupe Neroli

Symrise has formed a joint venture with the French fragrance manufacturer Groupe Neroli, in which it will have a majority stake

Symrise has formed a joint venture with the French fragrance manufacturer Groupe Neroli, in which it will have a majority stake. Together with local partners, the two firms are building a fully equipped factory in the Grasse region of southern France, complete with R&D and ingredient development laboratories.

Symrise said that it “wants to sustainably expand its capacity in naturals, increase production of backward integrated ingredients, and create new and greater capabilities in flowers and Mediterranean materials”. It will bring its expertise in sustainable ingredients from further afield, while Groupe Neroli will contribute its 35+ years of experience in the cultivation and exploitation of perfume plants.

“The venture intends to establish long-term partnerships with local farmers and promote the richness of most emblematic flowers of the region – including rose, jasmine, orange blossom and mimosa,” Symrise said. It will also work with proprietary materials grown in other parts of the world, including Madagascar.

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Upcoming Events

in-cosmetics Formulation Summit

Leonardo Royal Hotel, London
29 - 30 November

SCC 75th Annual Scientific Meeting & Showcase

Sheraton NY Times Square (New York)
13-15 December 2021

in-cosmetics Global 2022 - Paris

1 Pl. de la Porte de Versailles, Paris
5 - 7 April 2022

32nd IFSCC Congress

Park Plaza Hotel, Westminster
19-22 September 2022

in-cosmetics Asia 2022

BITEC Bangkok, Thailand
1 - 3 November 2022

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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