Event director appointed

She will be responsible for managing the sales, marketing, and operations of the annual HBA Global Expo and Educational Conference and spearheading the future growth of the HBA brands including the spring educational conferences and the HBA Industry Awards. She reports directly to John Stuttard, group vice president of the Fine Chemicals & Cosmetics Group of the International Exhibitions Division of CMPi.

Jill Birkett has a proven track record in all aspects of high-profile face-to-face events. The HBA Global Expo (www.hbaexpo.com) is a product development showcase event for the cosmetics, fragrance, personal care and wellness sectors. Each year HBA attracts more than 16,000 beauty and personal care marketing and R&D professionals from all over the world.

The 16th Annual HBA Global Expo and Educational Conference will take place on 9, 10 and 11 September at the Jacob K. Javits Convention Center in New York, US.