Vytrus Biotech has unveiled its latest launch: Nectaria Lithops, the cell Nectar for a D-Skin. But what does the D-SKIN concept mean?Sun light is necessary for our skin to be healthy and produce the essential Vitamin D: the sun vitamin.
Vitamin D levels are critically decreased due to the modern lifestyles, in-house habits, and an excess of sun protection cream use. An issue that can naturally be faced by cosmetics, as Vytrus Biotech suggests.
The biotech company is willing to challenge skin care and proposes Nectaria Lithops, a novel natural active ingredient that significantly stimulates the synthesis of vitamin D by epidermal cells to strengthen, revitalise, volumise, and glow the faded skin, achieving the desired ‘D-Skin’. A new concept for cosmetic formulators that look for clean, efficient, and revolutionary ingredients to meet today’s consumers’ requirements.
Vytrus Biotech proposes a new concept for the cosmetic market, the D-Skin. What does it imply?
- A vitamin D enriched skin
- A Dewy skin
- A D-lighted Skin
- A Deeply hydrated skin
- A D-approach for Sun Care
The story behind and what has inspired Vytrus’s innovation comes from the plant Lithops pseudotruncatella (‘Living Stones’), an expert in the management of water, space, and light in very extreme conditions. Thanks to its mechanism of action from plant stem cells, Nectaria Lithops, respectful to skin microbiota, boosts vitamin D production in skin cells to create the optimal skin environment, hydrate the deepest layers of the skin, increase the skin dewiness and cheek volume, and improve oxygenation, microcirculation, and skin tone and texture.
