New data supports efficacy in wellbeing trend
Hydration is the fountain of wellbeing for skin and hair. It leaves perceivable effects, improves appearance and makes skin and hair soft and supple.
In order to support the development of new cosmetic wellbeing concepts, RAHN launches new study data for skin and hair with the two moisture experts Hydractin-LMF and Aquarich.
A well hydrated skin is a smart concept to support the spa experience of a consumer. However, hydration must be kept into the skin. Hydractin-LMF contains three moisture experts from the forest: the lichen Cetraria islandica, the fern Polypodium vulgare and the moss Spagnum magellanicum. The active ingredient is able to stimulate the skin's NMF production and to form a waterbinding layer on the skin's surface. Thanks to these properties, RAHN could demonstrate in a new in vivo study that Hydractin-LMF provides a pronounced and long-lasting skin hydration effect in rinse-off products.
Water binds through hydrogen bonds to hair proteins and changes the hair shape. Inspired by the moisture-retaining substances of black oats and the biomimetic properties of lecithin, Aquarich acts as a modern "hairchitect" re-designing the structure of hair. New ex vivo studies reveal that treatment with Aquarich significantly increases hair gloss. Furthermore, Aquarich is able to strengthen the hair from within by enhancing its tensile strength.