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Award for film-former in 'Green and Sustainable' category

Ashland Antaron ECo ethylcellulose won the Personal Care and Homecare Ingredients (PCHi) Fountain Award in the “Green and Sustainable” category, an important award in Asia. The award was presented virtually due to the COVID-19 pandemic.

The PCHi Fountain awards increase and elevate research capabilities and the development of innovative, sustainable technologies. This year, more than 120 products submissions from 79 companies were entered.

In addition to the win for Antaron ECo ethylcellulose, Ashland Rosaliss biofunctional was recognised on the short list.

Antaron ECo ethylcellulose is a nature-derived, water-resistant film former. It is globally compliant and provides excellent water resistance at a low use level of 0.5 percent in most formulations. Antaron ECo is Halal and Kosher certified, vegan suitable, and imparts great formula aesthetics. The product is recommended for sun care emulsions, gels, and alcohol sprays; daily moisturisers, primers, foundations, bb/cc creams, lipsticks, and eye products.

Rosaliss biofunctional known as the rose of “100 petals” is an extract obtained by plant small RNA technology (PSR TM) for flawless skin self-repair and more healthy-looking skin.

“Developing innovative, nature-derived, and sustainably advantaged products is critical to Ashland, to our customers, and to the planet we share. We are continually reinventing our portfolio for future generations,” said Joseph Torella, global vice president, skin and hair care, Ashland. “Antaron ECo ethylcellulose was created with sustainability at the forefront. It is derived from zero-deforestation, wood-derived cellulose and made in a water-based manufacturing process, minimizing the use of solvents.”

“This award once again rewards Ashland’s comprehensive approach to sustainability. We are seeking out ingenious ways to meet the future needs of our customers,” said William Zhao, General Manager, Personal care and household, Asia Pacific. “The ingredient hits the target on key consumer drivers while providing a safe and easy-to-apply sun protection, and it’s also listed on global chemical inventories including Australia, Canada and China.”

 

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Upcoming Events

in-cosmetics Global

Paris Expo Porte de Versailles
16th – 18th April 2024

NYSCC Suppliers' Day 2024

Javits Center, New York
1st - 2nd May 2024

9th Anti-Ageing Skin Care Conference

Royal College of Physicians, London
25th - 26th June 2024

in-cosmetics Korea 2024

Hall C, Coex, Seoul, South Korea
24th - 26th July 2024

in-cosmetics Latin America 2024

São Paulo, Brazil
25th - 26th September 2024

IFSCC 2024

Recanto das Cataratas Thermas Resort, Iguazu Falls, Brazil
14th - 17th October 2024

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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