The website of Personal Care Global

Educating consumers on the benefits of silicones

Silicones have been one of the most widely used ingredients in the personal care industry, providing essential qualities to products for over 50 years.

 It is hard to imagine the range of products we have today without them. But, perhaps, this ubiquity and their ‘chemical’ INCI names have created something of a backlash among some consumers, concerned that silicones have performance and environmental issues, despite there being no evidence for this. 

Ingredients have come under increased scrutiny since consumers started to shift towards natural ingredients, and from there became more interested in the sustainability aspect. This has then resulted in negative marketing of ingredients not contained in products, and silicones have become featured in this ‘free-from’ movement.

There is the old, variously attributed, adage: “A lie gets halfway around the world before truth puts on its boots,” and this sentiment has never been more visible since social media became a major pastime for so many of us. Influencers have become an important source of information for consumers and manufacturers alike, while small campaign groups can pounce on an ingredient on the basis of flimsy evidence but still manage to generate a new ‘freefrom’ trend. There is a lot of well-meaning ‘detective’ work out there, but very little is done with a properly scientific approach. 

Log in or register FREE to read the rest

This story is Premium Content and is only available to registered users. Please log in at the top of the page to view the full text. If you don't already have an account, please register with us completely free of charge.
Register

Upcoming Events

SCSS Suppliers Day - SINGAPORE

SINGAPORE MARRIOTT TANG PLAZA HOTEL
Thursday 25th & Friday 26th August 2022

32nd IFSCC Congress

Park Plaza Hotel, Westminster
19-22 September 2022

in-cosmetics Latin America 2022

Expo Center Norte, Sao Paulo
21 - 22 September

Cosmetorium 2022

Palau de Congressos de Barcelona
28 - 29 September

SEPAWA 2022

Estrel Congress Center, Berlin
26 - 28 October

in-cosmetics Asia 2022

BITEC Bangkok, Thailand
1 - 3 November 2022

Access the latest issue of Personal Care Global on your mobile device together with an archive of back issues.

Download the FREE Personal Care Global app from your device's App store

Upcoming Events

SCSS Suppliers Day - SINGAPORE

SINGAPORE MARRIOTT TANG PLAZA HOTEL
Thursday 25th & Friday 26th August 2022

32nd IFSCC Congress

Park Plaza Hotel, Westminster
19-22 September 2022

in-cosmetics Latin America 2022

Expo Center Norte, Sao Paulo
21 - 22 September

Cosmetorium 2022

Palau de Congressos de Barcelona
28 - 29 September

SEPAWA 2022

Estrel Congress Center, Berlin
26 - 28 October

in-cosmetics Asia 2022

BITEC Bangkok, Thailand
1 - 3 November 2022

Access the latest issue of Personal Care Global on your mobile device together with an archive of back issues.

Download the FREE Personal Care Global app from your device's App store

Step Communications Ltd, Step House, North Farm Road, Tunbridge Wells, Kent TN2 3DR
Tel: 01892 779999 Fax: 01892 616177
www.step-communications.com
© 2022 Step Communications Ltd. Registered in England. Registration Number 3893025