The website of Personal Care Global

How to fomulate for tricky textures in cosmetics

The texture of a cosmetic product is paramount, alongside fragrance and colour. You could even say that texture is more important than efficacy when it comes to the first point of sale; how a product feels on application could make or break a sale. So what exactly is texture and how can we quantify it?

From a technical point of view, texture is a function of viscosity and rheology. But texture is much harder to describe in terms of our perceptions. We use many terms to try to qualify how textures feel, such as watery, sticky, gloopy, jelly-like, ‘as thick as treacle’, and ‘like whipped cream’. It can therefore be a real challenge for formulators to satisfy a customer’s requirements when asked to create a product with (or without) certain textures. 

 If a customer just wants viscosity, this is fairly easy to quantify in terms of standard units (usually millipascal-seconds or centipoise), such as: “We need a viscosity of 2000 mPa”. But formulating becomes more difficult when the customer also has criteria based on how the product needs to feel and how it should interact with the skin

Shampoos

Log in or register FREE to read the rest

This story is Premium Content and is only available to registered users. Please log in at the top of the page to view the full text. If you don't already have an account, please register with us completely free of charge.
Register

Upcoming Events

SCSS Suppliers Day - SINGAPORE

SINGAPORE MARRIOTT TANG PLAZA HOTEL
Thursday 25th & Friday 26th August 2022

32nd IFSCC Congress

Park Plaza Hotel, Westminster
19-22 September 2022

in-cosmetics Latin America 2022

Expo Center Norte, Sao Paulo
21 - 22 September

Cosmetorium 2022

Palau de Congressos de Barcelona
28 - 29 September

SEPAWA 2022

Estrel Congress Center, Berlin
26 - 28 October

in-cosmetics Asia 2022

BITEC Bangkok, Thailand
1 - 3 November 2022

Access the latest issue of Personal Care Global on your mobile device together with an archive of back issues.

Download the FREE Personal Care Global app from your device's App store

Upcoming Events

SCSS Suppliers Day - SINGAPORE

SINGAPORE MARRIOTT TANG PLAZA HOTEL
Thursday 25th & Friday 26th August 2022

32nd IFSCC Congress

Park Plaza Hotel, Westminster
19-22 September 2022

in-cosmetics Latin America 2022

Expo Center Norte, Sao Paulo
21 - 22 September

Cosmetorium 2022

Palau de Congressos de Barcelona
28 - 29 September

SEPAWA 2022

Estrel Congress Center, Berlin
26 - 28 October

in-cosmetics Asia 2022

BITEC Bangkok, Thailand
1 - 3 November 2022

Access the latest issue of Personal Care Global on your mobile device together with an archive of back issues.

Download the FREE Personal Care Global app from your device's App store

Step Communications Ltd, Step House, North Farm Road, Tunbridge Wells, Kent TN2 3DR
Tel: 01892 779999 Fax: 01892 616177
www.step-communications.com
© 2022 Step Communications Ltd. Registered in England. Registration Number 3893025