Ingredients focus: fragrance concepts
The scent of a product speaks to the unconscious mind, and as a result can be enormously powerful. As well as providing emotional references to products, the scent can also act as an olfactory advertisement, promoting the product to people within close proximity to the user who can then provide that most sought after buying prompt: personal recommendation.
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bitop - the global market leader and expert for biotechnological manufacturing & development of extremolytes Made in Germany. Extremolytes, natural stress protection molecules, are unique multifunctional ingredients with an outstanding efficacy. Ectoin® natural “the ultimate protection & repair” and Glycoin® natural “the cell energizer” are...