Dow Wolff Cellulosics unveiled

Underscoring its growth strategy, The Dow Chemical Company has unveiled the creation of a new specialty business unit operating under the name of Dow Wolff Cellulosics.

It encompasses all activities and interests of what were previously Wolff Walsrode AG and The Dow Chemical Company’s Water Soluble Polymers business.

On a pro-forma basis, the business which is now Dow Wolff Cellulosics had combined revenues of more than US $1 billion in 2006 and employed 2,200 people worldwide.

The business will encompass cellulosics and related chemistries, providing application formulation expertise and other technical services to a broad range of strategic industry sectors, including construction, paint, personal care, pharmaceuticals, food and a number of specialty industrial applications.

The creation of Dow Wolff Cellulosics establishes a solid platform for sustainable business growth based on renewable raw materials; global manufacturing capabilities; a modern asset base; innovative R&D; specialised market channels; and, most importantly, expert people with in-depth application know-how. These elements will generate new opportunities for customers, as they benefit from leading-edge application and processing technologies.

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