Eastman Chemical Company has introduced NutriLayer, a premium, natural active ingredient for topical skin and face creams, sun screens and lip care.
James McCaulley, recently appointed as Eastman’s global market development manager – personal care, said: “NutriLayer helps personal care brands meet consumer demand for holistic, natural treatments that yield touchable, visible, results. “We look forward to putting this unique ingredient to work to help our customers develop the highest quality, most effective beauty treatments.”
NutriLayer is extracted from non-genetically modified organic (GMO) rice and is not chemically altered. Refined using a patent-pending process, the ingredient delivers the essential, highly concentrated moisturising and antioxidant benefits of rice bran. Eastman states that it is ideal for rich night creams and lighter day creams, and that it forms, on the skin, a protective barrier which entraps water, effectively locking in moisture at low concentrations. NutriLayer contains naturally occurring rice bran wax, squalene and phytosterols, as well as tocopherols and tocotrienol – multiple forms of vitamin E that help slow the oxidation of skin’s natural lipids and moisturisers. In vivo studies show that NutriLayer inhibits UV-induced oxidative stress, providing long-term protection against the damaging effects of photo-ageing and reducing the appearance of wrinkles in the skin.
James McCaulley emphasised to Personal Care the importance today of ingredients having benefits that are rapidly noticed by consumers. The way in which NutriLayer can facilitate noticeable wrinkle reduction in one week was significant.
James McCaulley joined the company in 2004 as a field market development representative and has about 20 years of experience serving brand owners and formulators in the cosmetic and personal care marketplace.
