Personal Care Global will chair a panel discussion at next month’s in-cosmetics Global trade show in Amsterdam, the Netherlands.
Editor Tim Probert will moderate ‘Data-Driven Innovation: The Missing Link in the Beauty Supply Chain and How to Meet the Modern Beauty Consumer Where It Matters’ at 11:00 on 8 April.
The panellists are Winnie Awa, founder of Carra Labs; Lorna Radford, managing director of Enkos Developments; Karin de Koning, Benelux country manager at Beiersdorf; and Timo von Bargen – co-CEO of Covalo.
“Data is transforming the beauty industry, from AI-driven personalization to smarter ingredient sourcing and supply chain transparency,” said a spokeswoman for in-cosmetics Global organiser RX Global.
“This expert panel explores how brands can harness real-time insights, machine learning, and digital platforms to drive innovation, optimize formulation, and enhance sustainability,” she added.
“With evolving regulations and rising consumer expectations, a data-driven approach is no longer optional - it’s essential for staying ahead in the beauty market.”
‘Data-Driven Innovation: The Missing Link in the Beauty Supply Chain and How to Meet the Modern Beauty Consumer Where It Matters’ takes place at 11:00 on 8 April at the Marketing Trends Theatre, Hall 4 (Amtrium).
The 2025 edition of in-cosmetics Global, the leading global event for personal care ingredients, will bring over 1,000 exhibitors and nearly 12,000 attendees to the RAI Amsterdam, the Netherlands, on 8–10 April.
For more information, visit https://www.in-cosmetics.com/global/en-gb.html.