Solvay has unveiled Polycare Heat Therapy, which protects hair from thermal damage due to repeated use of hair styling appliances operating at very high temperatures.
The functional active ingredient made from non-ecotoxic, double-derivatized cationic guar is designed for use in bio-based and silicone-free formulations.
Solvay says Polycare Heat Therapy forms an invisible and imperceptible barrier on the hair surface.
As a multi-functional ingredient, it adds discipline, straightening effect and softness, while also improving detangling and wet combability without build-up in multiple applications, it adds.
Testing has demonstrated that this silicone-free solution can reduce thermally induced hair damage by up to 30%. As a result, the hair is less exposed, less damaged and more protected.
“Our new Polycare Heat Therapy addresses the challenge of protecting hair against thermal damage caused by high-heat devices such as flat or curling irons and hair dryers,” said Stephanie Neplaz, Global Innovation Marketing Director, Hair care, at Solvay.
“As the market’s best naturally-derived performer in this segment, it helps brand owners in the industry replace incumbent silicone and other synthetic polymers, and complements our broad portfolio of bio-based beauty care ingredients,” she added.
Solvay will present Polycare Heat Therapy during in-cosmetics in Barcelona from March 28 to 30 at stand V10.
