Ashland has launched Saffragyl biofunctional, a gum care active designed to transform oral health into a daily beauty regimen.
The ingredient is a COSMOS-approved 100% natural extract made from upcycled saffron flowers to help prevent early gum problems and strengthen sensitive and irritated gums.
Saffragyl biofunctional has been specifically selected to neutralize the gingipain toxin, which is responsible of gingival inflammation, gum tissue degradation, biofilm formation and further serious health disorders if not counteracted.
It is not an antibacterial and has been proven in vitro to respect the gingival microbiome.
Ashland says Saffragyl biofunctional is an alternative to curative but potentially aggressive solutions such as chlorhexidine to treat gingival inflammation and plaque build-up.
It offers a preventive answer to gums prone to gingivitis and is microbiome-friendly, gum-friendly and can be used daily, it adds.
“Gum health is the new oral health. Gingival disorders such as gingivitis and periodontitis represent a real public health problem,” said Justine Cotton, global marketing manager, biofunctionals, Ashland.
Saffragyl has been tested in vivo and volunteers felt an improvement of their gingival health. They perceived more soothed, less sensitive gums and visually, less dental plaque was seen.
The bioactive is water-soluble and can be formulated at 1% in oral care applications such as leave-on gels, serums, mouthwash, and toothpaste as part of a daily gum care beauty routine.