Multiethnic active for exposome protection

ABSTRACT

Extreme weather events, like heat waves, droughts, and wildfires, combined with the increase in aggressors like air pollution, are preventing many consumers from enjoying the great outdoors. Lipotec has discovered a new, natural active biotech ingredient, Xpozuki™, which is able to protect the skin, scalp, and hair against the exposome. On the skin and scalp, it can protect against oxidative damage, and on the hair fibre, it can protect against protein carbonylation and lipid peroxidation. In clinical trials, the new active ingredient sourced from organic azuki beans has demonstrated the ability to minimise skin and hair damage induced by exposome stress on a diverse group of female panelists with various skin and hair types, improving skin tone and texture homogeneity, as well as hair vitality. In doing so, the new active ingredient, which harnesses biotechnological expertise to enrich the content of Azukides natural peptides, can help to support all consumers to feel more protected against environmental aggressors.

With the rapid change in environmental conditions, consumers are growing more concerned about not only the impact of pollution on human health, but also the impact of other environmental exposures, too. In 2005, the term ‘exposome’ was coined by the epidemiologist Christopher P. Wild to refer to the lifelong totality of exposure to environmental and lifestyle factors.