Seppic has launched a hydrogenated polyfarnesene-based hair care ingredient as a sustainable alternative to viscous silicones
Sustainability in the beauty and personal care market has been rising for many years and has become unavoidable in hair care as well. One of the big challenges is the replacement of silicones by more environmentallyfriendly products offering the same level of performance. Seppic has recently launched Emogreen™ HP 40 (INCI: C15-19 Alkane - Hydrogenated Polyfarnesene), a sustainable alternative to viscous silicones. Several studies investigated the performance of this new generation emollient versus dimethiconol blends.
Dimethiconol, also referred to as silicone gum, is a polymer quite similar to dimethicone (but with hydroxyl group). Dimethiconol-based blends are widely used in hair care products to improve the appearance & texture of the hair.
They have film forming properties, provide a rich sensoriality and a large variety of benefits to the hair, such as thermal protection or curl definition. However, environmental concerns and sustainability expectations of consumers have been growing a lot these past few years and have led to a technical challenge: how to replace these blends with 100% natural solutions, a better biodegradability and keep the same performance?
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