in-cosmetics Korea, the only exhibition dedicated to personal care ingredients, has unveiled its 2022 seminar programme.
Organiser Reed Exhibitions said in-cos Korea, which takes place on 13-15 July, will provide insights on key topics never covered at its trade show in Seoul before.
The event’s marketing trends and regulation programme will tackle digital strategy, sustainability and consumer data insights.
Also on the agenda are breaking into the Chinese e-commerce market, waterless beauty, the future of gender fluidity in beauty and personal care, hero ingredients in Korean skincare, plus microbiome formulation with presentations by the likes of the NPD Group, Cosmetics Design Asia, Fashion Snoops, BEAUTYSTREAMS and Galinee as well as Korean experts.
On the first day of the show, Director Pi (Hyun Jung Pi, President), YouTube Creator & Cosmetic Entrepreneur on the ‘Director Pi’ channel, which boasts 960,000 subscribers, will share her fascinating insights into beauty consumers.
Also on day one, Seongmin (Mike) Sohn, president of REACH24H, a global regulatory response consulting group, will present on ‘Chinese cosmetics regulatory updates on ingredients safety and efficacy claims’, while researcher Hyojin Jung will zero in on APAC cosmetics regulation updates for 2021-2022, in a session designed to enlighten brands keen on exporting to Asian markets, including China.
On day 2, Zeehyun Choi, a researcher from the Korea Consumer Research Institute, will offer his critical view on green, vegan, and sustainability trends in the beauty industry.
On day 3, Amanda Lim, the editor-in-chief of Cosmetics Design Asia will discuss waterless beauty whilst Mallory Huron, beauty and wellness strategist at Fashion Snoops will be focusing on 'the Future of gender fluidity'.
Also on day 3 will be a session on the critical topic of ‘How is the market for personal care ingredients recovering from Covid and what will be the new normal?’ by Kunal Mahajan at Kline.
Meanwhile, more than 15 technical seminars delivered by exhibiting ingredient suppliers will provide an opportunity to discover new approaches to the product development side of cosmetics, many featuring their ingredients.
Topics of interest range from peptide manufacturing and the green revolution from Bachem, Switzerland, sustainable fermentation skincare solution using probiotics from Bloomage Biotech, China, the efficacy and market trends of Ectoin natural, a single bio-reactive solely made of protein from Bitop AG, Germany, a botanical soothing agent that softens skin and scalp by Roquette, France.
All seminars are free to attend (but available on a first come, first serve basis) for visitors registered for the show whilst presentations will be a combination of in-person and some live streamed.
To register for the show, visit https://www.in-cosmetics.com/korea.
