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Natural Ectoin: Protecting against air pollution

Germany’s bitop explains how its natural Ectoin multifunctional active ingredient protects against skin damage from air pollution

Air pollution is not only a major threat to global climate, but also to our health. According to the World Health Organization (WHO), 99% of the world’s population breathes air with excessive pollutant concentrations.1

Defined by the WHO as ‘contamination of the indoor or outdoor environment by any chemical, physical or biological agent that modifies the natural characteristics of the atmosphere’, air pollution negatively affects every organ of the body, including the skin,2 so there is a great need for products that provide protection against pollutants. In cosmetic applications, the market for active ingredients reducing skin damage induced by air pollution has been growing continually for the last seven years.3

bitop’s natural Ectoin is a well-known multifunctional active whose anti-pollution and protection efficacy was proven in clinical, placebo-controlled in vivo and ex vivo studies. Furthermore, natural Ectoin has been suggested by independent experts for the use as an anti-pollution active and was also approved for medical treatment and prevention of lung diseases such as pollution-induced chronic obstructive pulmonary disease (COPD) and asthma.4

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Upcoming Events

in-cosmetics Korea 2023

Hall C, Coex, Seoul, South Korea
12 - 14 July 2023

IFSCC 2023

Barcelona International Convention Centre
4 - 7 September

in-cosmetics Latin America 2023

Expo Center Norte, Sao Paulo
27 - 28 September

Cosmetorium 2023

Palau de Congressos de Barcelona
18 - 19 October

SEPAWA 2023

Estrel Congress Center, Berlin
25 - 27 October

California Chapter Suppliers’ Day 2023

Long Beach Convention Center
25 - 26 October

Access the latest issue of Personal Care Magazine on your mobile device together with an archive of back issues.

Download the FREE Personal Care Magazine app from your device's App store

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