Symrise has developed a special fragrance raw material from renewable sources: Lilybelle, a lily of the valley fragrance ingredient with a refreshingly flowery note.
It will provide perfumers with novel possibilities for the creation of scents for personal care products, cleaning products and laundry care products. Symrise manufactures Lilybelle using byproducts from the orange juice industry, so that 83 percent of it is composed from renewable raw materials. The product is also readily biodegradable.
With Lilybelle, Symrise is expanding its portfolio of special fragrance ingredients to include a sustainable, readily biodegradable fragrance ingredient. It emphasises the flowery scent of lily of the valley in perfumes, providing ozonic green facets and lightly aqueous transparent accents.. All in all, Lilybelle brings freshness and a certain lightness to fragrance creations. The scent of lily of the valley flowers has long played an important role in perfumery and is considered timeless due to its transparency, freshness and naturalness. It is used particularly often in men’s fragrances in combination with citrus notes. “With Lilybelle, we have once again demonstrated our innovative strength,” says Susanne Borchert, Senior Marketing Manager at Symrise. “The versatile fragrance offers perfumers novel possibilities for creating fascinating scent compositions.”
