Celebrating a 30-year anniversary
Mibelle Biochemistry are celebrating 30 years of innovation in the personal care industry in 2021. It all started back in 1991 when Mibelle Biochemistry was founded as a business unit of Mibelle Group in Switzerland, by Dr Fred Zülli.
From there, in 1994, Mibelle Biochemistry entered the international cosmetic market with a new molecule: “Sodium Carboxymethyl Beta-Glucan.” A small team working together with Fred Zülli and Franz Suter developed the product and established the plant for production.
Today, almost seventeen years later, CM-Glucan and its immune-boosting properties continue to be of great interest, especially in the pandemic. With this innovative new molecule, Mibelle Biochemistry was able to build up its distribution network in 50 countries.
However, the global breakthrough for Mibelle Biochemistry came in 2008 with the launch of its ingredient PhytoCellTec Malus Domestica. Mibelle Biochemistry became the first company to offer plant stem cells to the cosmetic market. With the plant cell culture technology known as PhytoCellTec the large-scale cultivation of callus cells from rare or protected plants, such as the “Uttwiler Spätlauber” apple variety, was achieved.
In fact, the PhytoCellTec technology was even recognized at The United Nations Conference on Sustainable Development (Rio+20) as an Eco breakthrough. “Our unique ingredients are inspired by nature and realised by science. Our mission is innovating for your success,” explains Dr Zülli. “This is what makes Mibelle Biochemistry stand out, along with our customer-oriented service culture.”